Privacy Policy.
We believe privacy is a right, not a compliance checkbox. This policy explains plainly what data we collect, why we collect it, how we protect it, and what choices you have.
Our commitment to you
ASHTRIXCODE does not sell, rent, or monetise your personal data in any form. We collect only what is necessary to serve you, protect it with appropriate security measures, and give you meaningful control over it. If you have any questions about this policy, we will answer them directly and plainly.
Information We Collect
Information you provide directly
When you engage with us — through our contact form, email, or other communication channels — we may collect personal information including your name, email address, company name, telephone number, and the details of any project enquiry you submit. You are never required to provide this information, and you can access our website without submitting any personal details.
Information collected automatically
When you visit our website, certain technical information is collected automatically. This includes your IP address, browser type and version, operating system, referring URL, pages visited, and time spent on pages. This data is collected in aggregate form and is used solely to understand how our website is being used so we can improve it.
Cookies and similar technologies
Our website uses cookies — small text files stored on your device — to enhance your browsing experience, analyse site traffic, and remember your preferences. You can control cookie behaviour through your browser settings. Disabling cookies may affect the functionality of certain parts of our website.
How We Use Your Information
Project and service delivery
The primary purpose for which we collect your information is to respond to your enquiry, communicate about potential engagements, and deliver the services you have engaged us for. We use your contact details to correspond with you and your project details to inform our proposals and delivery.
Communications and updates
With your explicit consent, we may send you engineering insights, company updates, or relevant information about our services. Every communication we send includes a clear mechanism to unsubscribe, and we will honour all opt-out requests promptly.
Website improvement
Aggregated, anonymised usage data helps us understand how visitors interact with our website. We use this to improve content, navigation, and overall user experience. This analysis never involves identifying individual users.
Legal and compliance obligations
We may process your information where required to comply with applicable legal obligations, respond to lawful requests from public authorities, or protect our legitimate business interests — including enforcing our contractual rights.
Information Sharing and Disclosure
We do not sell your data
ASHTRIXCODE does not sell, rent, or trade your personal information to third parties. Your data is not a commercial asset. We collect it to serve you, and we use it for no other purpose without your consent.
Trusted service providers
We work with a small number of carefully selected third-party service providers — for services such as email delivery, analytics, and cloud infrastructure — who process data on our behalf under strict data processing agreements. These providers are contractually bound to use your information only as instructed by us and to maintain appropriate security standards.
Legal requirements
We may disclose personal information where required by law, regulation, or valid legal process — for example, in response to a court order or request from a regulatory authority. In such cases, we will notify you to the extent permitted by law.
Data Security
Our security standards
We implement industry-standard technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These include encrypted data transmission (TLS), access controls, regular security reviews, and secure credential management.
Data retention
We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected — or as required by applicable law. Project-related communications are retained for the duration of the engagement and a reasonable period thereafter. Marketing preferences and unsubscribe records are retained indefinitely to honour your opt-out choices.
Breach notification
In the unlikely event of a personal data breach that poses a risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours of becoming aware of it, and will communicate with affected individuals without undue delay, in compliance with applicable data protection law.
Your Rights and Choices
Rights you hold
Depending on your location, you may have rights including: the right to access personal information we hold about you; the right to request correction of inaccurate data; the right to request erasure of your data (subject to legal obligations); the right to object to or restrict processing; and the right to data portability. We take all requests seriously and will respond within applicable legal timeframes.
How to exercise your rights
To exercise any of the above rights, please contact us at hello@ashtrixcode.com. We will verify your identity before processing any request and will respond within 30 days. In complex cases, we may extend this period by a further 60 days, and will notify you if this is the case.
Marketing opt-out
You may unsubscribe from any marketing communications at any time by clicking the unsubscribe link in any email we send, or by emailing hello@ashtrixcode.com. Operational communications related to active engagements are not subject to opt-out, as they are necessary to deliver our services.
Contact and Updates
Privacy questions
If you have any questions, concerns, or requests relating to this Privacy Policy or the way we handle personal data, please contact us at hello@ashtrixcode.com. We are committed to resolving any concerns promptly and transparently.
Changes to this policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will post the revised policy on this page with an updated 'Last revised' date. For material changes, we will take additional steps to notify affected individuals — such as a prominent notice on our website or direct communication.
Last Revised
1 January 2025
We will notify you of material changes to this policy before they take effect.